Travelier Launches Traveling.com: Europe’s New Leader in Ground and Sea Travel Booking

After over a decade of pioneering regional transport booking, Croatian-born Travelier is making a bold leap forward with the launch of Traveling.com. Formerly known as GetByBus, this travel tech company is rebranding and consolidating its services into a single, user-friendly platform that caters to modern travelers’ evolving needs. This evolution reflects not only a name change but a strategic shift toward becoming a global leader in multi-modal travel—integrating buses, ferries, trains, and transfers under one trusted digital roof.

Starting from a simple mission to streamline bus travel in Croatia, Travelier has expanded its footprint to cover Southeast Europe and beyond. Now, with Traveling.com, the company is ready to transform the way travelers move not only across European regions but also internationally—from the Adriatic coast to destinations as far as Phuket, Thailand. This new platform promises seamless connectivity, transparent pricing, and a focus on customer experience, setting a new standard in non-air travel booking.

In this article, we’ll dive deep into how Travelier’s transformation into Traveling.com is poised to impact travelers, regional tourism, and the global ground and sea transport market. We’ll explore the company’s growth story, the technology behind the platform, and what this means for destinations, tourism economies, and the modern traveler.

From Regional Startup to Global Multi-Modal Travel Leader

Founded over ten years ago in Croatia, Travelier started as GetByBus—a platform dedicated to simplifying bus travel in Croatia and Southeast Europe. The original vision was clear and customer-focused: provide travelers with reliable, easy-to-use tools and information to book regional bus journeys. The concept resonated strongly with locals and tourists alike, quickly making GetByBus a go-to resource for the region.

As the company grew, so did its offerings. Recognizing the need to cover more modes of transport, Travelier launched sub-brands such as:

• GetByFerry: Connecting islands and coastal destinations by ferry
• GetByTransfer: Offering private transfer services for personalized, door-to-door travel
• GetBy App: A mobile solution combining these services for on-the-go booking

While these brands individually served their markets well, the fragmented identity began to limit scalability and global recognition. Enter Traveling.com—a unified brand designed to bring all these services together into one streamlined experience. This transition signals Travelier’s ambition to grow beyond its regional roots and become a global multi-modal travel hub.

Why Traveling.com? The Power of a Simple, Trustworthy Brand

Choosing the right name is crucial in travel tech, where trust and simplicity are key. Travelier’s research revealed that the name Traveling.com resonated exceptionally well with users worldwide. It’s a familiar and intuitive term, strongly associated with movement and exploration, making it an ideal umbrella brand for multiple modes of transport.

With over 5 trillion Google searches for travel-related terms in 2024, “traveling” remains one of the most sought-after keywords globally. Owning a domain like Traveling.com positions the company strategically, similar to how Booking.com dominates hotel bookings. This SEO advantage will help drive organic traffic and build brand authority in the non-air travel sector.

What Traveling.com Offers: A Platform Built for the Modern Traveler

Traveling.com is designed around the needs of today’s travelers who seek convenience, flexibility, and transparency. The platform offers:

• Multi-Modal Booking: Seamlessly book buses, ferries, trains, and transfers in one place without juggling multiple apps or websites.
• User-Friendly Experience: Enhanced mobile app and website with personalized recommendations, real-time support, and simple booking flows.
• Transparent Pricing: No hidden fees, clear route options, and direct booking channels ensure trust and satisfaction.
• Global Reach: While starting strong in Europe, Traveling.com integrates a wide route network, enabling journeys beyond borders, including Asia and Latin America.
• Loyalty and Support: A brand voice that’s warm and approachable, positioning Traveling.com as a helpful travel companion rather than a faceless tech tool.

These features target the rising segment of travelers who prefer sustainable, budget-friendly alternatives to air travel and seek to explore regional cultures through overland and sea routes.

Backed by a Global Network: The Travelier Advantage

Traveling.com is the flagship brand of Travelier, a global travel tech group that operates market-leading platforms across multiple continents. This global backing gives Traveling.com unmatched depth and coverage:

• 12Go: Southeast Asia’s leading transport booking platform, connecting travelers across the region.
• Plataforma 10: Argentina’s top bus booking website, dominant in South America’s land travel sector.
• DeÔnibus: Brazil’s primary intercity travel platform.
• Bookaway: A global brand focusing on the US and European travelers with a wide network of routes.

Together, these platforms cover more than 643,000 routes in 122 countries, ensuring Traveling.com users benefit from extensive route choices and trusted booking systems.

Tourism Impact: How Traveling.com Supports Regional and Global Travel Growth

The rise of Traveling.com comes at a pivotal time for the travel and tourism industry. As travelers shift preferences toward sustainable and experiential travel, multi-modal ground and sea transport options are gaining traction. Here’s how Traveling.com is positioned to positively influence tourism:

• Enhancing Regional Connectivity: By simplifying access to buses, ferries, and trains, Traveling.com opens up less-visited towns, islands, and rural areas, promoting balanced tourism growth beyond traditional hotspots.
• Supporting Emerging Markets: Especially in Europe’s Southeast region, where tourism infrastructure is still developing, the platform supports local economies by driving visitor flows with ease and transparency.
• Reducing Carbon Footprint: Multi-modal ground and sea travel alternatives offer environmentally friendly options, aligning with global tourism sustainability goals.
• Boosting Cross-Border Travel: Traveling.com’s international reach encourages travelers to explore multiple countries on one trip, enriching cultural exchange and economic benefit.
• Empowering Local Operators: The platform offers local bus and ferry operators access to a global customer base, improving their revenue potential and service standards.

A Word from the CEO: Ante Dagelić on the Next Chapter

Travelier’s CEO, Ante Dagelić, sums up the company’s vision perfectly:

“GetByBus began with a simple goal: make bus travel easy in Croatia. Over the years, we’ve grown and adapted to travelers’ changing needs. Traveling.com represents the next chapter—a modern, intuitive platform designed for travelers worldwide who want seamless access to ground and sea transport. This rebrand isn’t just a new name; it’s a promise to our users that we will continue innovating and improving how people move, anywhere they want to go.”

What’s Next for Traveling.com?

With the brand launch, Travelier plans rapid expansion and continuous innovation:

• Expanding Route Networks: Incorporating more countries, especially in Europe and Asia, to provide truly global coverage.
• Technology Upgrades: Integrating AI-driven personalization, real-time travel updates, and multi-currency payment options.
• Partnership Growth: Collaborating with tourism boards, local operators, and other travel platforms to enrich service offerings.
• Sustainability Initiatives: Promoting eco-friendly travel options and incentivizing greener choices through the platform.

Why This Matters to Travelers and the Tourism Industry

Traveling.com addresses a critical gap in the travel market—comprehensive, user-friendly booking for non-air transport, which historically has been fragmented and opaque. By uniting buses, ferries, trains, and transfers under one roof, the platform offers a level of convenience and transparency previously unavailable on a global scale.

For travelers, this means more options, simpler planning, and better access to authentic local experiences. For tourism professionals and destinations, it means increased visitor flows, economic uplift in less trafficked areas, and enhanced regional cooperation.

Conclusion: Traveling.com – The Future of Multi-Modal Travel

Travelier’s launch of Traveling.com marks a significant milestone in travel technology. It transforms a regional success story into a global platform that empowers travelers with choice, clarity, and confidence in how they move across continents.

Whether you’re a tourist planning a scenic ferry ride along Croatia’s Dalmatian coast, a commuter navigating Southeast Europe’s bus routes, or an explorer connecting from Europe to Asia by land and sea, Traveling.com promises to be your trusted travel companion.

As the world’s travel landscape evolves, platforms like Traveling.com lead the way—bridging gaps, simplifying journeys, and enhancing experiences across the globe.

Source: https://www.travelandtourworld.com/news/article/travelier-launches-traveling-com-europes-new-leader-in-ground-and-sea-travel-booking/